Kampfire is a killer video production shop in Manhattan, NYC, who needed a new website to showcase their talent.
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Jake Garver Graphic Arts
Phone: 646.765.1186
Email: jake@jakegarver.net
…an award winning graphic designer, web developer, illustrator and project manager based in New York City. His experience draws from many sources, and covers a wide range of creative specialties, including illustration, design of print and collateral material, creation of logos and brand identities, and the development of comprehensive responsive websites.
His experience includes the design, construction, and implementation of over 100 websites, design and production of ad campaigns for local, national, and international clients, development of logos and corporate identity projects, product packaging, point-of-purchase and trade show displays, and marketing and collateral materials.
Operating for the past decade from his studio in Brooklyn Heights, Jake Garver lends his talent to agencies and businesses in need of creative work across the globe. He specializes in working with small to medium-sized businesses in need of intelligent marketing solutions, but lacking the resources to maintain an internal marketing department. He specializes in working with companies in the legal, healthcare, retail, technology and business service industries, and lends his talents to Fortune 500 companies for specific projects. He works with a team of creative professionals, including copywriters and programmers, to help him create and develop marketing programs from the ground up.
In addition to his work in advertising, Mr. Garver is writing a series of fantasy novels and children’s books, which shall likely ever remain unfinished.
Kampfire is a video production company based in NYC who needed to showcase their portfolio of video work in a clean, easy to use, and mobile-friendly website. Built with WordPress, the new website features a clean and simple aesthetic that lets the videos speak for themselves.
The APA-NYM is a professional organization dedicated to creating community, networking and advancement opportunities for professionals in the urban planning industry. They needed a robust solution that would allow their members to post events and job listings, write articles, share updates, promote sponsors, and interact with one another in a discussion forum. Using WordPress and the community plugin BuddyPress, we developed a solution that gave their members differing levels of access, the ability to create and manage groups based on specialization, and accepted the submission of events, articles, and job-postings in a safe, secure, and curated manner.
Discovery Search Partners wanted a clean and eye-catching look for their new website. Using metaphorical and uplifting imagery paired with a thin, elegant typeface gives the site an upscale and elegant feel that speaks to their audience of in-demand executive talent and power-players in the business and financial world. Built on Drupal with my friends at Bluestone Creative Group.
PacketViper required a website that would help establish them as a leading-edge technology services company. Following the latest trends in website design, we developed a site that feels contemporary, bright, colorful, and engaging, with numerous calls to action spread throughout the site. Built using HubSpot, the website also features numerous landing pages that allow for improved customer interactions and management.
Rentals Unlimited needed a custom eCommerce website that could account for their hands-on sales approach. Unlike your typical eCommerce websites, Rentals Unlimited asks their users, who are often professional event planners, to submit a wishlist, which is sent to a sales representative for follow up. This allows the Rentals Unlimited team to better assist their customers by providing guidance and helping them meet their budgetary goals. This required a good deal of customization to the WooCommerce installation on their WordPress-powered website. The gorgeous design was crafted to target their core audience of professional event planners, and made use of scrolling textures and a warm, graceful color scheme based on their corporate green. Launched Spring 2015.
It was essential for Rentals Unlimited that their Shopping Cart solution worked on tablets and mobile devices. Thanks to the Twitter Bootstrap framework, crafting the responsive design was a piece of cake, and equally as gorgeous as the full desktop experience.
Cako was looking for a website design for their Magento eCommerce website. Based on their newly-designed app, the website design features an exciting combination of candy color, playful fonts, and rich textures. While they had an internal eCommerce development team in place, they wanted an experienced creative professional with an incredible attention to detail to design the website. This is where I came in. Working with their marketing director, I was able to develop a vibrant, colorful, and gorgeous design. The end result is a website design that looks nearly as delicious as cupcakes they sell.
Empyreal EMR needed help designing the look and feel of both their Medical Records app and their promotional website. Using a clean, clinical style, we were able to craft a uniform online presence, while giving each platform their own identity. The website was built on the Twitter Bootstrap using WordPress, with a HubSpot blog.
As many doctors are now using their iPhones and Tablets, the app needed to be built on a responsive framework. Using a combination of multiple push menus, we were able to create a streamlined mobile interface that allows for an extreme ease of use.
For the logo, Empyreal EMR wanted something in line with the medical profession, but with a modern, technological feel. We chose a jeweled green color palette, as green is often associated with medicine and wellness, and used them within a shape reminiscent of a a gemstone or shield.
CGI needed a major overhaul to their website. The new website would contain a massive amount of information about the company, the different genetic tests and services they provide, as well as information about their partnerships, publications, and collaborations. The website required scores of collapsing test menus, numerous custom fields, post-types and templates, and a robust blog section featuring their press, news articles, company updates, videos and webinars. With all of this information, it was important the design was clean and simple, allowing the content to take center stage. The end result is a sleek, yet robust website that speaks to the clinical and scientific nature of the business.
The website was designed using the Twitter Bootstrap responsive framework to ensure optimal interaction across all devices. Once completed, the WordPress theme was ported over to their Human Resources website. The design was further customized to speak to the needs of an online employee portal.
The Hauser Group's new website needed to better define the two divisions within the company, the Insurance Group and the M&A Transaction Group. By associating with a different color with each division, we were able to give them each a unique identity. The homepage features animating slides and introductory content for each division. Large and powerful images have been paired with the bright colors and animations throughout the site, to add vitality to the dry and technical content, and give Hauser the appearance of a large player within the industry.
A national insurance firm, The Hauser Group has two main divisions, one handling insurance, the other dealing with M&A Transactions. They wanted their branding to show this separation visually, and we achieved this through the use of colors. While the H icon existed in their previous logo, it was paired with dated, italicized type that didn't work well together. The H icon was modified, the new colors added, and the text updated with a more powerful and corporate block typeface.
As Hauser spends a good deal of time preparing documents for their clients, it was imperative that their Word and PowerPoint templates looked absolutely top-notch. As both of these applications are notoriously difficult to deal with, it was important that these documents be easy to use while still maintaining a strong brand identity, which is what we achieved here.
Bellefield wanted their website to stand apart from the competition in the legal marketplace. Therefore developed a vibrant color scheme, a selection of photos, and dozens of unique icons to highlight the important content and showcase how the iTimeKeep app works. The finished website was built using a combination of WordPress and HubSpot for the blogging component. The website also feature a robust user guide, and a private support website for paying customers, all built using variants of the same core WordPress theme.
Along with the mobile website, Bellefield was looking for guidance on the design of their mobile App. The same vibrant color scheme and UI rules were applied, to create a seamless experience. As the iTimeKeep app works on all devices, this continuity is incredibly helpful when using is toggling between the App and the support website.
But before we could build any of these things, we needed a logo for both the App and the company itself. A color palette was developed, based on their existing green, and a hand-tweak typeface used for both logos, along with a leaf motif borrowed from their previous branding. The end result was a family of logos that each have their own unique design working in harmony with one another.
Along with the websites and logos, Bellefield needed a full marketing program, including multiple brochures, eBooks, infographics, PowerPoint presentations, Word templates, sell sheet PDFs and a couple of trade show displays.
Down to Earth was looking to compete with high-end furniture retailers, while also emphasizing their competitiveness on price. To achieve this goal, gorgeous photography was paired with a refined and elegant design in a highly adaptable WordPress environment that allows the content and imagery to be easily changed to suit the season. Animating banners and photo galleries help tell the story of the business, their stunning furniture and unique showrooms, while a blog showcases the news, events, and helpful gardening tips.
Along with the responsive website, Down to Earth took their entire online presence into consideration. We enhanced their social media pages and developed a program to make updates. We monitored site traffic and tweaked our content to achieve organic first-place search rankings. We also engaged in paid online advertising campaigns with Google Adwords.
The existing Down to Earth logo needed to be refreshed to match their new focus. While they couldn't lose their iconic tree, the treatment of the icon and the logo's typeface needed to be updated from the clunky and dated version to something clean and elegant. They also needed a simpler, square variation for use on social media and in advertising with the focus on the name.
Down to Earth also engaged their audience through local advertising, postcards, and brochures for their events. The branding that we began on the website is continued here, and you'll see both versions of the logo working in conjunction with each another on these high-end printed pieces.
Long Ridge Partners, a financial recruiting firm, needed to update their website to something more dynamic, eye-catching, and impressive to speak to both the applicants and the companies looking to hire them.
Long Ridge Partners wanted their website to showcase their incredible success in a modern, analytical-feeling design that featured long, scrolling pages, animations, and clickable graphics. Armed with CSS and jQuery, we created an interactive experience that combines photos, graphs, and textures, with a simple color palette to achieve a truly unique design. The site allows potential applicants to submit their résumé for review quickly and easily via the on-page submission form. Each applicant and their résumé have their information emailed to the staff at Long Ridge, and stored within the website's backend for future reference. Built using WordPress. Launched January 2014
Art & Beyond needed a comprehensive website solution that did more than just publish pages and posts. They needed a solution that would allow them to manage their daily and recurring classes, handle bookings and class registration, manage users, process payments, and allow users to manage their own bookings and events. After researching many of the leading events booking and class management software, we determined the Events Manager Pro plugin for WordPress was the best solutions. With PayPal handling online payments, we managed to develop a robust website that met all of Art & Beyond's needs, while presenting all of this functionality in a gorgeous, unique, and artful responsive design. With an ongoing support plan, I've been able to help Art & Beyond continue to evolve and growth their business.
W&G wanted to create a website that showcased their tremendous experience with whistleblower lawsuits, while also breaking out of the mold of stuffy, awful law firm websites. We chose to use a bold color scheme that avoided the gold and red often used in the legal profession. The WordPress setup also allows them to post news of recent decisions and press their cases have received.
The Needlers Foundation consists of New York Garment District professionals who use their position to help raise money and awareness for under-privileged children in need of expensive and difficult medical care. They wanted their website design to reflect both their heritage and their mission. To this end, we started with a linen background textured, numerous textiles, colors, and patterns, and a dashed line border treatment to mimic the look of needle and thread. We paired this aesthetic with photos of children, including some of the brave children that the Foundation has helped. The finished website is warm, endearing, and truly unique. Built using WordPress and the Twitter Bootstrap.
The existing logo featured the entire Needlers Foundation name written in a looping script font, making it hard to read and even more difficult to work with. By borrowing the needle icon they had used in the past, I reworked the font to resemble string threading the eye of the needle, with the word "Foundation" nestled neatly below.
CompassPOINT Legal offers a wide array of legal technology services, from IT services to legal billing to software training and support resources, and needed to give each service area equal voice on their website. The site was built using WordPress to assist in the management the content and allow for the scheduling of conference appearances and the ability to manage their webinar attendees and process ticket payments. An HTML email template was also created for a MailChimp campaign that accompanied their webinar schedule.
A new company, part of the branding process was the development of a name. As their services involve navigation their clients through complex world of legal technology, from determining the right software, to installing it across their network, to training and maintenance, they wanted an identity that spoke to the guidance they provide. For the name, they chose CompassPOINT, and for the logo, they wanted something contemporary with a technological feel.
For the Garver Group, I developed a powerful color palette and a painterly texture, within a modular design structure. Paired with black & white photographs from a photo shoot, we were able to create a sophisticated and stylish website that renders beautifully across all devices. Built using the Twitter Bootstrap within a fully-custom WordPress theme.
With the alliterative G's in the name, it made sense to use them for the logo. Taking inspiration from MC Escher, I created a cube out of the letter G, which when also create a hexagon that was used as a design element in further company branding.
Specializing in location services for high-end retail stores, Dallimore & Co. was looking for a website that showcased their vast experience and spoke to their audience in the world of fashion retail.
The D&CO website needed to showcase the unique services they provide, and the international brands they work with. Built using WordPress, the website uses photographs of some of the retail locations they've researched and helped procure for their clients. The design is modular, allowing for the addition of new case studies and images, which a bold color palette built around their signature red. Launched Spring 2013.
Using the Twitter Bootstrap CSS framework, the modular website design lent itself to an easy translation for the mobile web, and continues the strong branding seen on the desktop site. This is one of the handful of sites I've developed which I prefer viewing on my tablet.
International Event Products wanted their website to resemble their massive trade show display and the crates in which their dinnerware is shipped. Making use of the practice known as material design, we used a wooden texture paired with their signature green. We developed a custom badge icon over a crate graphic to give the site a unique flavor. Built using Shopify. Launched Spring 2013.
Built using Wordpress, the new website makes uses a carefully curated selection of professional stock photography and a unique layout with the logo centered atop the page. The end result is a design that communicates fun, romance, companionship, and family in a clean, elegant, and sophisticated design.
SiteLogic needed a website that would not only provide information to prospective clients, but serve as a resource for acquiring and managing their network of freelance specialists. Built using Expression Engine, the site feature pages for each of the services areas SiteLogic supported, from court reporting, to contract attorneys, to translation and document management services, to e-discovery and secure document hosting solutions, as well as a robust blogging platform with a front-end user admin. But the crowning achievement of this site was the network of legal professionals. This system allowed for interested parties to respond to job listings, create a profile, upload a résumé, and manage their skillset, while giving the SiteLogic team the ability to rate each member, add notes, and easily search and locate the perfect candidate for their specific needs. The design featured unique 3-D renderings and photos that spoke to their different service areas, paired with a bold condensed typeface, creating a unique and memorable aesthetic for their brand across all media.
The Vive Center was in need of a responsive website that would allow them to post new updates and specials, add new services and physicians, and process dietary meal orders.
Vive was looking to develop a logo that communicated well-being and vitality. We took the letter "V" from Vive and used it in a circular pattern, reminiscent of DaVinci's Vitruvian Man. Will a warm and inviting color scheme, the end result was a gorgeous logo design.
IMR sought to provide their patients with access to cutting-edge clinical trials with the hope of helping them overcome their illnesses. They needed a robust website where they could add clinical trials, pair them with specific doctors and hospitals, and manage online patient sign-ups. Built using Expression Engine, the new IMR website enabled all of this functionality to be easily managed by the clinic's staff. For the design, we chose a clean and clinical look, with bright colors highlighting the critical information to ensure the site was easily accessible for an aging demographic.
Canon’s marketing department was looking to create awareness about the everyday solutions that Canon products provide across a variety of vertical markets.
Working with my partners at Spark Creative, we developed pages for Canon's internal website, then imported those pages into custom-designed websites for both the English and Spanish markets. We developed a distinctive color palette and icon for each of the five vertical markets Canon sought to address – finance, education, healthcare, legal, and government.
Headfirst Creative was looking for a complete design departure for their new website. Pairing a powerful slab typeface and a rugged, weathered textures, the finished design is both impactful and simple, allowing their creative work to do the talking for them. Built using WordPress.
Quad Analytix wanted a clean and engaging website that helped them showcases their 4-tiered platform for improved online sales: product attributes, pricing intelligence, promotion effectiveness, and driving sales. The logo reflected these 4 tiers, as did the main visual on the website. Built using WordPress, the site made use of a vibrant color palette and eye-catching icons to easily communicate their message.
Schonfeld sought to re-engage its audience with a sleek new website. Shying away from traditional Wall Street or financial imagery, Schonfeld wanted their site to feel extremely elegant yet sophisticated. They chose a dark palette and minimalist pattern to put the focus on the messaging.
LapisMar was looking for a sleek, sophisticated aesthetic for their brand that would speak to their upscale customers. They wanted the site to feel beach-y and tropical, but elegant enough for the scene on South Beach. Using a clean and simple design with bright orange and sky blue, we created the feeling of sun and sand and sophistication. Website built using Shopify.
With an audience that consistent of elderly and special needs customers, Life Stage wanted to create an identity that was bright and cheerful, and that spoke to their goal of making every home feel like a place of freedom and joy for their inhabitants. Combining soft, translucent shapes with a colorful palette and unique typeface helped create this feeling of warmth and excitement, hinting at the wonder and possibilities their new and retro-fitted homes can provide.
The team at French Secret wanted to create a sophisticated online presence that highlighted their focus on natural beauty. The finished website achieved all of these goals, with a large animating banner, a product mega-menu, and an online storefront. Built on a multi-site installation of Expression Engine, the system allowed the French Secret team to update products and blog posts across all 4 of their websites.
French Secret wanted a logo that was simple and elegant, and spoke to both their all-natural ingredients and their French heritage. We took the French fleur-de-lis, and modified it with extended scrolling arms, and a leaf atop it that connected French Secret to their sister brand, Targetage.
Targetage wanted their new website to be bright, vibrant, and energizing, just like their supplements. With 4 unique product groupings, we took a color-coded approach that extended beyond the website to the product packaging itself. These colors were paired with demographically-targeted photography create an exciting and eye-catching finished design. Built using Expression Engine, in a multi-site installation that allowed the client to manage their 4 websites from one CMS.
Unable to dedicate the resources to a complete overhaul, MX Energy was looking to refresh their website without making major structural changes. Working with my partners at Headfirst Creative, we assessed the existing website architecture, consolidated the code, and applied a brand new style. We also created a unique set of icons to better tell their story.
Along with the Website, a handful of flyers were needed. Each flyer addressed a different audience and services area. They used the corresponding imagery and iconography from the website to further differentiate their offerings and target each market segment more efficiently.
With numerous types of reports and various subscription levels, Asbury Research needed a complete blogging solution that would allow them to group and organize reports by topic, category, date and tags, with some of the categories being accessible only to certain member groups. The site also needed different menus, alerts, and pages for different member groups, and advanced search features allowing users access to everything their subscriber level allows. Created using WordPress.
Ranfac wanted their website to speak to each of the different customer types they serve: Doctors, Hospital Administrators, and Surgeons. They paired photos of people in these different roles with a story of their needs and issues, and how Ranfac addresses them. Built using WordPress.
For their website, the Provence Wellness Center wanted to combine the rustic and pastoral feel of the French countryside with photos of their location, and deep information about the services they provide. Built using Expression Engine, the website needed to integrate with their MindBody booking system and provide them with a quick and efficient means of updating their content.
Carolina Meadows sought to provide its residents with some new and innovative... the own community portal. Built using Expression Engine, the website offers a huge array of interactive features, from a list of daily activities and events, community news, the daily menu, event calendars, a discussion forum, classifieds, the resident handbook, a staff-only section, and HR portal, and personal profiles for each and every staff member and resident, all editable by the staff and residents themselves. Including the entire public "brochure" website which included floorplans, videos, maps and much more, it was perhaps the comprehensive website I've ever developed. Launched Winter 2009.
Developing and managing your marketing needs grows more complex each and every day, and requires people with the skill and talent to make your efforts bear fruit. Great creative marketing is built from the ground up, with meaningful insights into your core brand messaging and position within the marketplace. Combine this incisive branding with a deep understanding of the technology that drives today’s economy, and you have a marketing campaign that produces tangible, trackable results.
…an award winning graphic designer, web developer, illustrator and project manager based in New York City. His experience draws from many sources, and covers a wide range of creative specialties, including illustration, design of print and collateral material, creation of logos and brand identities, and the development of comprehensive responsive websites.
Jake is a great example of someone who has a natural knack for their career, and who really shines in any creative project you can throw his way. He helped our company bolster our brand and image in a redesign of our websites, marketing materials and product labels.
— Jonathan Lipsmeyer
Natural Source International, Ltd.